Search Engine Optimization (SEO) Manager

Description Bayut & dubizzle have the unique distinction of being iconic, homegrown brands with a strong presence across the seven emirates in the UAE. Connecting millions of users across the country, we are committed to delivering the best online search experience. As part of EMPG, we are alongside some of the strongest classified brands in the market. With a collective strength of 10 brands, we have more than 200 million monthly users that trust in our dedication to providing them with the best platform for their needs. As a SEO Manager, you will be responsible for ensuring Bayut’s stability in the SERPs and working towards improving the SEO health of the website by executing future SEO projects successfully. Refining and improving the SEO strategy by showcasing a track record of campaign/project results. Absolute ownership of these projects will lie with the SEO Manager from the phase of planning, and R&D to implementation and reporting. Being able to communicate and collaborate with the key stakeholders is an essential part of the job. The success of this job will be measured based on standard SEO metrics and execution of the projects.
Directly managing and leading a team of SEOs.
Train SEOs on advanced SEO concepts.
Create an environment of growth, learning and data-driven approach where the team feels free to explore new opportunities which benefit Bayut in the long run.
Take ownership of the performance, output and growth of the team members
Plan, research, and document new SEO projects/campaigns by working with a team of SEOs.
Define objectives and KPIs for each project
Propose these projects to important stakeholders and gain their approval.
Communicate project requirements and business value to the implementation team
Conduct detailed QA before execution of each project/campaign
Ensure seamless implementation of the project/campaign
Keep a track of project performance
Clear and consistent reporting after completion of each project/campaign to the important stakeholders
Meet deadlines strictly
Stay organised
Have awareness of the changing landscape when it comes to SEO
Ability to dissect technical SEO issues and propose solutions
Dig into huge amounts of data to find issues and opportunities. Ability to do that by writing scripts and expressions where needed.
Acquisition of backlinks from top-quality domains
Analyse traffic trends on daily basis with regards to engagement and conversion metrics
Grow organic traffic and leads
Conduct SEO Audits as per need and documenting results while sharing with key stakeholders.
Requirements
Minimum of Bachelor’s degree
5+ years of experience as an SEO
3 years of people management experience in the UAE
Advanced knowledge of SEO
Expertise in technical SEO
Advanced knowledge of SEO tools like GA, GSC, Ahrefs, Semrush, etc
Google SEO Ranking Factors
Excellent R&D skills
Fluent in written and spoken English
Excellent analytical skills
Strong collaborative and communication skills
Good team management skills
Ability to manage workload with changing demands
Excellent at writing scripts and expressions
Benefits
A fast-paced, high-performing team.
Multicultural environment with over 50 different nationalities
Competitive Tax-free Salary
Comprehensive Health Insurance
Annual Air Ticket Allowance
Employee discounts at multiple vendors across the emirates
Rewards & Recognitions
Learning & Development
Bayut & dubizzle is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. #bayut