ITP Media Group
ITP Media Group (ITP) is one of the largest media companies in the Middle East, with a portfolio of more than 80 brands. Th e company delivers quality up to date content to its readers, viewers, delegates and guests through digital, print, events, awards, video content, social media platforms and social media influencers. These brands include major international and regional names such as Time Out, Arabian Business, Harpers Bazaar, Construction Week, Esquire and GQ. ITP Live, the leading influencer marketing agency in the region working regularly with the biggest names across the globe like Alicia Keys, Floyd Mayweather, Logan Paul, KSI, Lily Singh, Ronaldinho, Sergio Ramos and many others. ITP Live is looking for a full-time SEO Intern. In this role, you will be responsible for creating, and checking content on a daily basis ensuring it is SEO friendly. You know how to blend SEO with natural language and keep the content compelling, all while achieving #1 results. You love staying on top of search engine trends and are one of the top specialists in the field. You are a motivated self-starter who is passionate about results. You also believe that getting traffic to a website is not enough, but that you must move each visitor all the way through the funnel until you have achieved your goal of conversion. You are a brand advocate and you believe in brand consistency across every campaign you create. You have great ideas but love to collaborate with others to always get the best results. Key Responsibilities:
Plan and execute all digital marketing, including SEO/SEM and social media marketing
Strong grasp of SEO growth strategies with proven optimisation experience
Design, strategize, post and build social media
Ability to strategize and execute conversion-driven campaigns
Measure and report on social media and website performance against goals (ROI and KPIs)
Identify trends and insights, keywords that can be targeted to increase website traffic
Plan, execute, and measure conversion strategies/tests
Collaborate with internal teams (across other magazines) to website performance
Stay current on Google algorithm updates and drive website on-site performance optimisation
Stay current on Instagram + FB algorithm updates and drive website on-site performance optimisation
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints to optimise the buyers journey, marketing funnel and marketing messages at each touchpoint.
Evaluate emerging technologies and perspective for adoption where appropriate.
Proven working experience in content driven websites
Knowledge in SEO and SMM
Should know how to come up with PR strategies to boost unique users
Knowledge in optimizing landing pages and user funnels
Knowledge of Chartbeat + Google Analytics tools is a plus.
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in digital marketing and measurement
BenefitsBeing an ITP employee is an opportunity to be part of the largest content creation house in the region and provides the luxury of working with global brands and experienced industry leaders. To ensure we invest in the development of our team, employees are given access to a variety of learning resources and exciting career development opportunities.
